Ideal Client:
“Income Percentile by Age Calculator [2020] – DQYDJ.” DQYDJ – Don’t Quit Your Day Job…, 29 Sept. 2020, dqydj.com/income-percentile-by-age-calculator/.
Meyer, Susan. “Airbnb Statistics and Host Insight.” The Zebra, 16 May 2024, www.thezebra.com/resources/home/airbnb-statistics/. Accessed 2024.
Neilsberg Research. “United States Population by Age – 2023 United States Age Demographics | Neilsberg.” Www.neilsberg.com, 26 July 2024, www.neilsberg.com/insights/united-states-population-by-age/.
Rothstein, Robin. “Cost of Living by State Statistics & Trends in 2023 – Forbes Advisor.” Www.forbes.com, 24 Aug. 2023, www.forbes.com/advisor/mortgages/cost-of-living-by-state/.
Tan, Gillian. “Airbnb Weighs Adding Luxury Services like Chefs and Massages.” BNN Bloomberg, BNN Bloomberg, 31 July 2024, www.bnnbloomberg.ca/business/2024/07/31/airbnb-might-let-you-hire-a-chef-cleaner-and-masseur-next-year/. Accessed 4 Aug. 2024.
“Upwardli.” Upwardli, 7 Feb. 2022, www.upwardli.com/resources/new-to-america-what-is-the-average-monthly-cost-of-living-in-usa.
Woodward, Matthew. “Airbnb Statistics [2023]: User & Market Growth Data.” Www.searchlogistics.com, 18 July 2023, www.searchlogistics.com/learn/statistics/airbnb-statistics/.
Positioning Grid Plot:
Blecharczyk, Brian Chesky, Joe Gebbia and Nathan. “10 Years of Community.” Airbnb Newsroom, 10 Aug. 2018, news.airbnb.com/en-au/10-years-of-community-australia-and-new-zealand/. Accessed 2 Aug. 2024.
Lile, Samantha Pratt. “PowerPoint Makeovers: The Airbnb Pitch Deck| the Beautiful Blog.” Www.beautiful.ai, 11 July 2019, www.beautiful.ai/blog/powerpoint-makeovers-the-airbnb-pitch-deck.
Logo Analysis:
“Log in to Your Wix Account – Wix.com.” Users.wix.com, manage.wix.com/logo/maker/esh/zoe-templates?companyName=May%27s%20Rentals&tagLine=funky%20and%20fresh&chatMetasite=bfb0fbee-9f01-4a3b-a355-02e770e399e1. Accessed 2 Aug. 2024.
Elevator Speech/Talking Logo:
Jantsch, John. Duct Tape Marketing : The World’s Most Practical Small Business Marketing Guide. Prince Frederick, Md, Recorded Books, 2012.
Elevator Pitch & Marketing/Sales Graphic:
Canva, www.canva.com/?msockid=24aef146097f621319c9e54d087b63dc.
Ceambur, Alexandra . “The Average Age of Instagram Users Worldwide.” Pallyy, 26 Aug. 2020, pallyy.com/learn/the-average-age-of-instagram-users-worldwide.
Dixon, Stacy Jo. “U.S. Facebook Users by Age 2020.” Statista, 15 Oct. 2021, www.statista.com/statistics/187549/facebook-distribution-of-users-age-group-usa/.
Lee Phillips, James. “What Is the Breakdown of Facebook Users by Age?” Chron.com, 2008, smallbusiness.chron.com/breakdown-facebook-users-age-63280.html.
Pintrest, www.pinterest.com/.
Shewale, Rohit. “Instagram Statistics – Global Demographics & Trends (2024).” DemandSage, 11 Jan. 2024, www.demandsage.com/instagram-statistics/.
Two-Step Marketing Tool:
Canva, www.canva.com/?msockid=24aef146097f621319c9e54d087b63dc.
Pintrest, www.pinterest.com/.
Publicity Kit (Press Release & Top 30 List):
H. (2023). Top 70+ Short-Term Rental Influencers to Follow in 2023 (LinkedIn, Twitter, Instagram, and more). Wheelhouse Blog. https://www.usewheelhouse.com/blog/short-term-rental-influencers-to-follow/
Jantsch, John. Duct Tape Marketing : The World’s Most Practical Small Business Marketing Guide. Prince Frederick, Md, Recorded Books, 2012.
All images from: Pintrest, www.pinterest.com/.