Category: May’s Rentals Business Research
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Field Data- Sample Clients
All subjects fall within the means and descriptors provided in my ideal client screencast presentation. This information is the test ad results of the “Two-Step Marketing Tool” found here. Company background information provided to each subject prior: The company is called May’s Rentals. We are a vacation rentals company that features very funky, unique designs,… Read more
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Publicity Kit (Press Release & Top 30 List)
Established in 2024, our mission is to offer vibrant, comfortable spaces that foster connections and create unforgettable experiences. We currently have our first location in Philadelphia, Pennsylvania, listed on Find homes on Airbnb. Founder’s Bio: Madelynn Duffield is currently an MBA student at Western Carolina University, expected to be graduating this coming Spring 2025. She… Read more
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Two-Step Marketing Tool
Four individuals from May’s ‘Ideal Client’ description were asked if they were scrolling on social media and saw the five advertisement posts above, which one would catch their attention the most and entice them to want to know more. View the results here! See all references for this content here! Read more
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Elevator Pitch with Marketing/Sales Graphic
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Elevator Speech/Talking Logo
Bear with me here! This is my first time creating a podcast. Please use your imagination, if possible, here! There was a little podcast jingle played in the very beginning. Then, the pause after the brief introduction (right before the elevator speech/talking logo begins) was sounds effects of a large crowd and busy city street.… Read more
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Logo Analysis
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Positioning Grid Plot
Our Mission: May’s mission is to provide a funky, fresh, and celebrational experience for those looking to alleviate stress, relax, reconnect, and have fun. Our target client: The ideal clients for May’s Rentals are women ages 25-55 with an income moderately higher than the nation average cost of living within the US. More information on… Read more
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Ideal Client
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